Golf Course Development Up! By 0.30%! That should work.
Everyone knows the golf boom has been huge, and that while other industries that “benefited” from the pandemic have cooled off (camping, hunting/fishing, etc.), golf has maintained its growth and even put a little more on top. Great for the sport, and great if you’re building a new SaaS product to service the space.
But what happens if course development starts ramping up too to meet the demand, thus putting less pressure on operations and putting our darling little solution at risk? Well, according to Golf Inc, that’s exactly what’s happening! Oh no! What shall we at CourseIQ do???
Well, it turns out that the pace of new course development is expanding at a whopping 0.14% a year over the past several years. But, hold on, they also said that might DOUBLE this year. Somehow, I think we’ll manage.
I love me a new golf course. Can’t wait to go play at them - not sure what excuse I’ll have to make up to get to South Dakota, but I’ll get there. But what this shows that supply will never meet the demand of golf… unless the patron experience diminishes so much it’s not worth going there anymore (cue Yogi Berra please).
General Managers, we feel for you, as we know you are the ones getting squeezed. We have your back. You need us on that wall!
Please reach out to schedule a demo today.
See you on the tee box!